Turn a symposium audience into named, measured engagement
A packed product theater is the one place your best clinical content lands live, and the one place you usually leave with an attendance count and nothing else. With Onomi, the room opens a branded session app from a QR code, and every question, poll, and knowledge answer is attributed to the individual HCP on the CRM record.
At congresses today for satellite symposia and product theaters, onsite and as a virtual or satellite broadcast.
What a symposium leaves on the table
A full room, an anonymous count
You filled the theater, but the output is a headcount. Which HCPs engaged, what they asked, and whether the message landed are invisible the moment the lights come up.
Polling tools that do not reach the record
A generic Q&A or polling app runs the room, then the data dies in that app. Nothing is attributed to a named HCP, and nothing reaches the CRM or the medical team.
No read on whether anyone learned anything
The whole point of the session is to move clinical understanding, but without a before-and-after there is no way to show knowledge changed, or where it did not.
How the microapp works
Nothing to install, two ways in
The session app launches on the HCP's own device from a branded QR code or a door badge scan, with nothing to download. A door scan auto-creates the profile and emails a personal link; an on-screen QR lets the HCP self-register with consent in the flow. Program, faculty bios, and content sit inside the same app.
Every interaction attributed to the HCP, never anonymous
Live Q&A with two-level moderation and upvoting, advanced polling and quizzes, and bring-your-own-case all route to the individual HCP record. It is the richness of a branded audience-engagement tool with something a generic one cannot give you: each question and answer tied to a named clinician and reconciled into the CRM.
Knowledge lift, measured not assumed
Pre- and post-session assessments produce a knowledge-lift delta per HCP and in aggregate, with an intent-to-change battery. It is the north-star metric medical teams ask for: evidence the session moved understanding, segmentable by country and specialty.
What the room really thinks
Sentiment is inferred from how HCPs phrase their questions rather than a rating scale, and unmet educational needs are summarized on the dashboard. The virtual and satellite variant runs the same session as a fully branded broadcast with reactions, picture-in-picture, registration-time consent, and everything reconciled per HCP.
Featured services
Software is half of it. These are the services our team delivers around this capability.
AV production and white glove
For virtual and satellite symposia, Onomi runs the broadcast: studio production, moderator and speaker support, and the branded live environment.
Delivery & services →Onomi Concierge
The microapp built and loaded for each session: branding, content, assessment design, and the CRM field mapping, delivered per congress.
Delivery & services →Where this stops
MLR approval stays your process
The microapp presents approved content and gates it where your policy requires. What may be shown, and to whom, is decided in your MLR process; we do not run it.
The booth and kiosk depth lives on its own page
This page is the symposium and theater surface. Kiosk mode, learning pods, and gated booth experiences are covered on kiosk and exhibit engagement; the personal congress hub has its own page.
"We already use a polling and Q&A app for our symposia."
Those tools run the room but stop at the room. The difference here is attribution and reconciliation: every question, poll, and assessment answer is tied to the named HCP and written to the CRM, and the pre- and post-assessment gives medical a knowledge-lift metric a standalone polling app cannot produce.
Frequently asked questions
How does an HCP get into the symposium microapp?
Two paths. A door badge scan creates the profile and emails a personal link, or the HCP self-registers from an on-screen QR code with the consent step in the flow. Both open the same branded session app on the HCP's own device with nothing to install.
What gets captured during the session?
Attributed interactions: Q&A questions and upvotes, poll and quiz answers, bring-your-own-case submissions, pre- and post-assessment responses, and session feedback. All of it ties to the individual HCP record and reconciles into the CRM.
How is knowledge lift measured?
A baseline assessment before the session and the same or a paired assessment after produce a per-HCP and aggregated knowledge-lift delta, with an intent-to-change battery. Results segment by country and specialty on the dashboard.
Can the same session run virtually?
Yes. The virtual and satellite variant is a fully branded broadcast with moderated Q&A, reactions, picture-in-picture, registration-time consent, and post-event survey and certificate, with engagement reconciled per HCP the same way as the onsite session.
Related pages
See a symposium run on your own session
Bring a session and a clinical question set. We will open the microapp from a QR code, run Q&A and a knowledge assessment, and show the results landing on named HCP records.
Request a demo