- Elevating Events for Omnichannel Engagement
Reclaiming Strategic Leadership: How Medical Affairs Can Elevate Congress Impact
Turning Medical Affairs from reactive support to proactive congress leadership
Thursday, October 9, 2025
4:00 PM CET / 10:00 AM ET
Laragh de Bhulbh
Owner & Managing Director
Wolf Medical
Pierre Metrailler
CEO
Onomi
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Days
Hours
Minutes
About the webinar
Medical leaders are often caught between constant tactical demands and the need for deep strategic thinking. Urgent requests, compliance pressures, and cross-functional misalignment can leave congresses feeling reactive and underleveraged.
In this session, Laragh de Bhulbh, Medical Affairs strategist, joins Onomi CEO Pierre Metrailler to share how to shift from firefighting to forward-looking leadership.
You will learn:
How to align medical and brand teams to set and achieve clear congress objectives
Turning HCP interactions into structured, timely follow-up that demonstrates impact
Practical ways to deliver peer-led scientific exchange that builds trust and credibility
Leadership approaches that empower teams to act with autonomy, freeing leaders to focus on strategy
If you want to unlock the true value of congresses while protecting your team from burnout, this session will provide a clear path forward.
Speakers
About Onomi
Onomi is the event-powered omnichannel solution that helps life science companies to create personalized, engaging, and compliant experiences for Healthcare Professionals. From omnichannel webinars and advisory boards to in-person congresses and standalone meetings, Onomi covers a wide range of medical event use cases, while enabling successful omnichannel strategies through deep CRM integrations including Veeva CRM, Veeva Vault CRM, IQVIA OCE, and Salesforce.
With 22+ years of unrivaled experience in the event technology industry, Onomi is the first choice for HCP engagement. Onomi technology is trusted by 15 of the top 20 life science companies.
For more information about how Onomi can help you increase HCP engagement and gather valuable data to drive effective follow-up, reach out today.
