Your webinars fill the room. Your CRM never hears about it.
Onomi Webinar runs the full HCP webinar funnel — invitation, registration, a broadcast-quality live session, and on-demand replay — with every question, poll, and consent written to Veeva or Salesforce in real time, so reps follow up while attention is still warm.
Where HCP webinars fall short today
The webinar ends and nothing lands in the CRM
Attendance list in a spreadsheet, questions in the chat log, consent nowhere. The stream ends and the engagement evidence ends with it.
Generic tools can't register an HCP
Zoom and Teams don't do HCP verification, localized consent, job codes, or PI and AE links. Compliance gets stitched on manually for every webinar — or quietly skipped.
Questions vanish into the chat
When a physician asks a question in your webinar, that's the strongest signal the channel produces. Today it goes nowhere — reps follow up blind, weeks later, if at all.
Every affiliate runs its own stack
One market on Teams, another on an agency production, a third on the portal team's build. No comparable funnel numbers, no shared compliance baseline, no program view.
What a webinar returns with Onomi
Dual-path registration
Known HCPs get a pre-filled RSVP with one-click confirmation; unknown HCPs get a one-field public form. Both on-brand, embeddable, and channel-tracked so you know which invitation mix fills the room.
Compliance-ready by default
HCP verification, localized consent capture, job codes, PI and AE links, and a consolidated approval package for medical-legal review — built in, not bolted on per webinar.
A live experience HCPs stay for
Polling, Q&A, reactions, meet-the-expert breakouts, and parallel sessions, with live captions and translations in 30+ languages and a web-based speaker studio with moderation roles.
Real-time sync to Veeva and Salesforce
Attendance, questions, engagement, insights, and consent land on the HCP account timeline during the webinar — with matching rules, reconciliation for unresolved attendees, and rep CTAs.
Runs inside your HCP portal
The full webinar — registration, live console, replay with interactivity — embeds in your own portal, so the audience never leaves your ecosystem and the portal team keeps the traffic.
The whole funnel, instrumented
Recruitment, activation, engagement, and follow-up measured as one funnel, benchmarked against closed-registration HCP webinars — so you see where HCPs drop and fix it.
Most HCP webinars end when the stream ends: an attendance list in a spreadsheet, nothing in the CRM. The tooling was built for marketing webinars or team calls, so compliant registration, consent capture, and CRM write-back get stitched together manually for every session — or skipped. The result is a channel that fills rooms and produces no evidence.
Onomi Webinar treats the webinar as a funnel, not a broadcast. Recruitment runs on dual-path registration that meets both known and unknown HCPs where they are. The live session is broadcast quality with the interactivity that generates signal — polls, Q&A, breakouts — and every one of those signals is resolved to the HCP record and written to Veeva or Salesforce while the session is still running. Follow-up starts inside the attention window, from your own stack.
For teams with an HCP portal, the whole experience embeds natively — registration, live console, and replay — which gives the portal content worth logging in for and keeps the audience, and the data, in your own ecosystem.
Why teams choose Onomi
More of the target list in the room
Dual-path registration meets known HCPs with a one-click RSVP and unknown HCPs with a one-field form, while channel tracking shows which invitation mix actually fills the room — so recruitment improves program over program.
A channel that finally produces evidence
Every question, poll, reaction, and consent is resolved to the verified HCP record and written to Veeva or Salesforce while the session is still running. The webinar stops being a broadcast and becomes signal your reps act on.
68% activation and 94% engagement among activated attendees, across 958 closed-registration HCP webinars (Onomi benchmark).
Compliance built in, not stitched on
HCP verification, localized consent, job codes, PI and AE links, and a consolidated medical-legal approval package come out of the box — the work that generic webinar tools push onto your team for every single session.
One program instead of per-affiliate stacks
The same funnel metrics, compliance baseline, and CRM spine in every market — and for teams with an HCP portal, the whole experience embeds natively, keeping the audience and the data in your own ecosystem.
Frequently asked questions
Where do webinar questions and polls go?
To the HCP's account timeline in Veeva or Salesforce, in real time during the session — attributed to the verified HCP record, alongside attendance, engagement, and consent. Reps see what the physician actually asked and can follow up while attention is still warm.
Can webinars run inside our HCP portal?
Yes. The full experience — registration, live console, and interactive replay — embeds in your portal (iframe first, SDK where needed), with magic-link and token-based authenticated access, so HCPs never leave your ecosystem.
How is HCP consent handled for webinars?
Consent is captured at registration and in-session with localized consent text, stored as a timestamped record, and written to the CRM alongside the engagement data. Job codes, PI and AE links, and custom policies are supported out of the box.
Does this work for medical education webinars?
Yes. Medical affairs and medical education teams run scientific webinar series on the same platform — with education-first tactics like knowledge assessments, submit-your-case, ask-the-expert, and conditional certificates of attendance.
See a webinar your reps can act on
Bring your last webinar's numbers. We'll show what the same program looks like when registration, the live session, and follow-up all write to the CRM in real time.
Book a demo