Reclaiming Strategic Leadership: How Medical Affairs Can Elevate Congress Impact
  • Elevating Events for Omnichannel Engagement

Reclaiming Strategic Leadership: How Medical Affairs Can Elevate Congress Impact

Turning Medical Affairs from reactive support to proactive congress leadership

Now available on-demand

Laragh de Bhulbh

Owner & Managing Director

Wolf Medical

Pierre Metrailler

CEO

Onomi

About the webinar

Medical leaders are often caught between constant tactical demands and the need for deep strategic thinking. Urgent requests, compliance pressures, and cross-functional misalignment can leave congresses feeling reactive and underleveraged.

In this session, Laragh de Bhulbh, Medical Affairs strategist, joins Onomi CEO Pierre Metrailler to share how to shift from firefighting to forward-looking leadership. 

 

You will learn:

  • How to align medical and brand teams to set and achieve clear congress objectives

  • Turning HCP interactions into structured, timely follow-up that demonstrates impact

  • Practical ways to deliver peer-led scientific exchange that builds trust and credibility

  • Leadership approaches that empower teams to act with autonomy, freeing leaders to focus on strategy

    If you want to unlock the true value of congresses while protecting your team from burnout, this session will provide a clear path forward.

Speakers

Laragh de Bhulbh

Owner & Managing Director

Wolf Medical

Pierre Metrailler

CEO

Onomi

About Onomi

Onomi is the event-powered omnichannel solution that helps life science companies to create personalized, engaging, and compliant experiences for Healthcare Professionals. From omnichannel webinars and advisory boards to in-person congresses and standalone meetings, Onomi covers a wide range of medical event use cases, while enabling successful omnichannel strategies through deep CRM integrations including Veeva CRM, Veeva Vault CRM, IQVIA OCE, and Salesforce.

With 22+ years of unrivaled experience in the event technology industry, Onomi is the first choice for HCP engagement. Onomi technology is trusted by 15 of the top 20 life science companies.

For more information about how Onomi can help you increase HCP engagement and gather valuable data to drive effective follow-up, reach out today.

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Pierre Metrailler

CEO

Onomi & SpotMe

Pierre has spent over two decades helping enterprises engage their live audiences. After joining SpotMe in 2001, he led its pivot to SaaS in 2011, and as CEO since 2016 has built the company around making every face-to-face interaction count where it matters most: inside the CRM.

That conviction led him to launch Onomi, a customer engagement platform for life sciences. Pierre is a computer scientist by trade and holds degrees from EPFL and INSEAD.